Ready to get serious with your retail business?
If you...
- Are ready to upgrade your sounding board from family, friends, well-meaning baristas, and any other rando who will listen
- Think you want to take the plunge, but have no idea where to start
- Have a great idea, but you're not sure whether to go through with it - and want more information to decide
- Have started the process, but are ready to level up, and want see what Pedal is all about before committing to a larger scope
...then the new client Test Ride package is right for you!
What you'll get:
- Competitive Analysis Questionnaire
- Evaluates market competitors to deepen understanding of the competitive landscape and determine business metrics critical to financial modeling
- 60 minute Working Session with Pedal Founders Sheila (retail ops expert) and Abby (retail real estate expert)
- Deep dive into your concept
- Discuss your business & personal goals
- Real estate strategy
- Roadmap to Opening Day
- Customized, realistic & actionable step-by-step directions & recommendations
- Breakdown of the documentation, budgeting and deliverables required by others (think landlords, bankers etc.) at each step, and how much they'll cost
- Target Real Estate Search Areas
- Target Areas for your bricks-and-mortar location based on your business goals & budget
- Supplemented by
- Demographic data
- Mass mobile data insights
- Market rent ranges & lease comparables

Tari Cash, Founder - CitySwing
Abby's strategy and expertise has been invaluable as I chart the course for CitySwing's bricks-and-mortar expansion. She does so much more for us than find space and negotiate deals - she's really helped us navigate critical decision points, providing key information and guidance each step of the way. I know Abby is as passionate about CitySwing as any member of my in-house team, and trust her to advocate for what's best for my company as a whole.

MK Quinlan, Owner - MK Quinlan Design
As an interior designer and vintage dealer, my ideal retail space had to bridge two different but interconnected areas of my business. Sheila helped me think through the front-end and back-end components of each so that I could allocate my my time and my square footage in the most profitable way. She was also incredibly helpful in developing smart ways to set my space and services apart in an industry that can often seem overcrowded. Most importantly, she is an empowering person to be around, and I credit her with giving me the confidence to move forward with my entrepreneurial ideas despite that sometimes pesky inner voice that made me doubt my abilities.