🗣 Real talk, always

In our last post, we told you we're firm believers that where there's a will there's a way. But, lest you think we're starry-eyed optimists, there is a part two to this philosophy. Like the yuzu to our mayo, these seemingly opposite ideas work together to create something amazing.

That part two is our Pedal promise -

Real Talk, Always
We will always tell you the truth, even when it's hard to hear and say. You deserve to know the good, the bad, and the ugly so you can make decisions with confidence. We think that honesty is the best policy, and we're sticking to it.

If you've ever worked in a service industry, you understand the temptation to keep your customers happy by telling them what they want to hear. eg. "That blouse looks great on you! The mustard pleats are so timeless." or "You're next on the list, they're cleaning your table now."

We take our responsibility to our clients really, really seriously - after all, you're making life-changing decisions about many, many thousands of dollars. You deserve the benefit of knowing and understanding everything we know and understand. You deserve to be informed and empowered while making such a financially consequential, life-altering decision.

So, we're always going to help you find the way to accomplish your bricks-and-mortar goals - and we're not going to sugarcoat it, even -- no, ESPECIALLY -- if that means you may decide not to move forward.

Ultimately, we are the guides, but the decisions on this journey are always yours.