Remember the Presidential Fitness Test from elementary school? If you’re reading this newsletter, the answer is most likely, yes. Evidently the program was replaced in 2013, but my daughter’s PE curriculum still includes a nearly identical version, so it’s very much a part of my life again.
Since I didn’t actually enjoy exercise of any form until my mid 30’s (thank you, Peloton), those fitness tests were somewhere between annoying and dreadful. I recall sit-and-reach being kinda fun, but I didn’t like the mile run, and I downright hated the pull-ups. Even when we got to do the remedial version, the “flexed-arm-hang,” I could never, ever seem to do it. I wasn’t alone. I’m pretty sure that...
The other day I opened my fridge and suffered an olfactory assault. It wasn't the worst mystery odor I’d ever smelled, but it was pretty bad. I hadn’t noticed anything the day before, so it seemed to have come on fast and strong.
It wasn’t immediately obvious to me what was causing the smell, but it could have been a couple things — all of which I’ll blame on my husband, since he’s the only one who cooks for a family of six when there are only three of us at the table. So the only thing to do was to proceed with the unpleasant #adulting task of sniffing everything until you find the culprit. It was the leftovers in the Dutch oven.

I won’t attempt to pathologize why my brain doe...
Real Housewives fans like me know that Bravo’s editors don't let anything slide… and we love them for it. Heather swears she never said something? Cue the shady music, the cutaway, and the evidentiary reel from three episodes ago where she said that very thing with freshly filled lips and a glass of Sauvy B.
The fine folks at Bravo don’t just roll tape to set the record straight; their slow-motion replays and neon captions make fans like me squeal with delight at the gotcha! comeuppance from our couches.

Every so often, I wish I had my own room of Bravo editors to review the tapes and alert me when someone is being less than truthful, and I know I’m not alone here. In fact, it’s a sent...
Every four months or so since college, I’ve had the same bad experience at the hair salon. I walk in, bright-eyed and ready for a change -- full Anne Hathaway pre-makeover energy. Princess Diaries OR The Devil Wears Prada -- pick your Anne. Either way, I’m ready to leave that place as red carpet Anne and… it never quite goes that way.

I’ve changed stylists and even tried to lower my expectations, but I couldn’t break the cycle.
…UNTIL I was in a brokerage kickoff call and the lightbulb went off - it’s not the stylists’ fault at all...it was mine. My results stemmed from my own preparation, or lack thereof.
Hair styles, much like retail spaces, are subjective. Sure, there are tren...
I was a cheerleader in middle school. Like many other eighth grade girls, I did it mostly for the outfits, but also because I don’t have much athletic ability, and if I didn’t pick a sport, I had to do P.E. instead of study hall.
Now this was the late 1900’s (as the kids say), and the current brand of seriously athletic cheerleading had not yet made it to
...Last week we started our usual Monday morning meeting by asking our summer interns for their thoughts on our trip to Dallas for The Boutique Summit now that we’d all had time to let the Diet Coke leave our systems.

Intern Ollie remarked that the most notable moment from our trip was during the closing party when Abby and I tag-teamed a conversation with an important contact. We hadn’t expected this encounter and we hadn’t prepared at all; so when we executed a perfectly timed, super sharp elevator pitch it looked (and felt) like we were telepathically communicating.
It was fun to hear that the moment made such an impression, because when it was happening, it really did feel like Abb...
We just got back from The Boutique Summit in Dallas. Technically, I’m not home yet since I’m writing this on the plane next to a lovely child whose name appears to be “Thunder." Kids these days, amiright?!

Reentry is always a little tough when we come home from Boutique Hub events because our brains have been working overtime absorbing everything we’ve just learned like:
💥 Pinterest is really powerful for search rankings, and you can hook up your Shopify store directly if you have one .
🚛 Even if you arrive in Dallas thinking the trucker hat trend is ridiculous and you’d never wear one, you may very well be heading home with no
...✨ Welcome to a four part series we’re calling “What makes Pedal so unique and effective in the retail real estate industry.” Otherwise known as “Why we need our own TV show pronto.” ✨
Today we’re discussing point #3:
We will not start touring spaces with Pedal Retailers until they can actually transact.
Fact: Touring potential spaces is the most fun part of the entire leasing process. Hands down. No question. 100%.

I know that may come as a surprise to some of you thinking, “oh no, Sheila, certainly it’s when you sign an LOI!” Nope. You’ve lost that loving feeling by then.
“What about when you actually sign the lease? That’s got to feel good." Yes, it does, but mostly
...