It's all Greek to me: Part 2 🇬🇷 business planning partnership startups tips for retailers Apr 01, 2026

 Last week we shared Part 1 of what we might call “lessons gleaned from reading a bunch of books on ancient Greece.” For a quick refresher, Jason with the Golden Fleece reminded us that a popular brand loses value without execution, and Odysseus showed us that success depends on strategy and planning over brute force. 

 

Today’s dispatch takes us from Crete to Mt. Olympus, which is a real place on the map and in the hearts of all us who’ve loved D’Aulaires Book of Greek Mythology since elementary school.

 


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Part 2: What I learned from Ariadne, Agamemnon and Mt. Olympus

  

🤝 Your business partner is a life partner.

 

For all the attention our culture gives to choosing romanti...

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📍 Merry Pin: A true story of partnership client success partnership pedal retail reality space search Jun 25, 2024


Partnerships of all kinds are tricky, and we learn this fact of life young.

 

My daughter, Alice, went from an S+ to an S on “cooperates well with others” on her third grade report card this past trimester, and when I asked her about it, she said, “that’s because SARAH was my partner!”

 Reality Show Candy GIF by Children's Miracle Network Hospitals

Reality Show Candy GIF by Children's Miracle Network Hospitals

 

By the time we’re starting our own businesses, we’ve experienced challenging partnerships (both professional and romantic) many times over, and we know what qualities to look for in a potential business partner. But opening and running a business throws real challenges at even the most simpatico partnerships, and you know what can REALLY ...

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