📍 Merry Pin: A true story of partnership client success partnership pedal retail reality space search Jun 25, 2024


Partnerships of all kinds are tricky, and we learn this fact of life young.

 

My daughter, Alice, went from an S+ to an S on “cooperates well with others” on her third grade report card this past trimester, and when I asked her about it, she said, “that’s because SARAH was my partner!”

 Reality Show Candy GIF by Children's Miracle Network Hospitals

Reality Show Candy GIF by Children's Miracle Network Hospitals

 

By the time we’re starting our own businesses, we’ve experienced challenging partnerships (both professional and romantic) many times over, and we know what qualities to look for in a potential business partner. But opening and running a business throws real challenges at even the most simpatico partnerships, and you know what can REALLY ...

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🥂 District Champagne: A true story of commitment client success lease legal support negotiations pedal May 28, 2024

"What if the right space for me isn’t out there?”

 

This question comes up on many First Location Program consultations, and most of the time, it’s super easy for us to answer. There are dozens of “right” retail spaces on the market at any given time that could work for a business, and, after all, you only need one. When you’ve got super clear real estate criteria, it’s typically pretty easy to find a handful of spaces that could work. Narrowing them down and 🕵️‍♀️ picking the best option is the hard part.

 

But for Pedal Retailer District Champagne, DC’s restrictive liquor license laws cut our options down dramatically. This is the story of how owners McLean and Joseph persevered to loc...

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Salt & Souls: A true story of near perfection ✨ client success pedal startups Apr 30, 2024
   

Just this past weekend, we got to do one of our most favorite parts of our work with brokerage clients...Pedal Last Mile! Months (sometimes many) after the lease is signed, and the buildout is coming to a close, we spend a day with our client helping with the final tasks before opening. We make swag bags, we steam clothes, we assemble shelves, we organize pickles...we do it all!

It was such a pleasure to spend the day with Jenna Morcos as she pushes through the "last mile" to opening day of Salt and Souls, Charlotte's premier halotherapy (salt cave) day spa.

We always have fun, but this time was especially fun since we got to bring our (actually very handy) kids to help.

🛠

In ...

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Jurisdiction Boutique: A true story of passion 👩‍⚖️ client success site selection small business Feb 20, 2024

Every new Pedal Retailer comes into the First Location Program in a different place – some have a crystal clear vision of their business in the space we’ll secure together, and for others, it’s hazy. For most people, the vision is partly hazy with some very clear spots.


 

Fog GIF

 

When Pedal Retailer Jessica started FLP to find a brick-and-mortar home for Jurisdiction, her online women’s clothing boutique, she was on the clearer side of the spectrum.

 

She knew her target market and customer intimately – she was her own target customer, and the pain of trying to shop in her hometown of Potomac, MD was a constant frustration for her and her friends. Jessica grew up in Potomac, so she was not...

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